Kampachi, the oldest Japanese restaurant in Malaysia, is weaving tradition, history and culinary excellence through its latest showcase of agricultural products of Gifu Prefecture. The event is graced by the esteemed presence of Gifu Prefecture Governor, Mr. Hajime Furuta and Ambassador of Japan to Malaysia, His Excellency Katsuhiko Takahashi.

The showcase runs exclusively from 17 to 23 July 2023 at Kampachi Restaurants and features Ayu fish and Hida beef, two highlights of the prefecture. In addition to these delights, the event also features exquisite produce such as Kikurage mushroom, Shungiku and Gohei-mochi enhancing the authenticity of Gifu culinary experience.

Located between Tokyo and Kyoto, Gifu Prefecture is a haven of immersive natural beauty, nestled amidst the breathtaking Japanese mountain range that reaches heights of 3,000m. Its pristine rivers and lush forests, fresh environment and sustainability practices have earned it a well-deserved recognition for its exceptional agricultural produces.

“Gifu is truly blessed with an abundance of agricultural products, and we are thrilled to promote its name beyond the borders of Japan. The key to our success lies in our commitment to sustainable farming practices and the unique landscape of Gifu,” Said Mr. Furuta. “We are grateful for the receptive collaboration we received from Kampachi to showcase these products here and add value to their establishment.” He added.

“We’re delighted that visiting prefectures that wish to showcase their products they choose to do so in collaboration with Kampachi. Our longstanding reputation and customer base are important factors in reaching the Malaysian audience. It is an honour for us to partner with Gifu Prefecture and are thankful for the opportunity to promote these remarkable products,” expressed Mr. Donald Lim, Managing Director of Kampachi.

Becoming the inaugural ‘Recommended Overseas Gifu Ayu Restaurant’ in Malaysia, Kampachi has achieved a prestigious certification by the Globally Important Agricultural Heritage System (GIAHS), ‘Ayu of the Nagara River System’ Promotion Association. This recognition is bestowed upon restaurants and retail stores operating outside of Japan, which utilises Ayu fish sourced from Gifu rivers or produced in Gifu fish farms. Kampachi is honoured as the first recommended restaurant in Malaysia to receive this esteemed certification.

To embark on the culinary journey of Gifu, an advance reservation is required, and the menu showcases Gifu’s bounties starting from RM60. For reservations and enquiries at Kampachi, email or visit Follow us on Facebook and Instagram (KampachiOfficial) for updates and news.