There’s no need to wait for the beginning of the blueberry season to experience the goodness of blues year-round –

with frozen and dried USA Highbush Blueberries,
the tiny but mighty fruit will be there for you through any ups and downs. The new campaign “The
Blues That Make You Feel Good” by the U.S. Highbush Blueberries Council highlights the goodness and
benefits of dried and frozen blueberries, available all year.
Not only are these blueberries good for your tastebuds, but they are also good for your overall health
too. Our favourite boost of blue is a good source of fibre, vitamin C, vitamin K, and manganese.
Blueberries also contain a type of flavonoid called anthocyanin, which has antioxidant properties that
can help boost a person’s immune system. A 2016 study (1) also showed that flavonoids play an
essential role in the respiratory tract’s immune defence system.
Dried American blueberries have a long shelf-life, whereas frozen ones have a lifespan of up to 10
months in the freezer without sacrificing any of their incredible nutrients or flavour. Dried blueberries
have the same amount of antioxidants as fresh ones. Dried blueberries pack a nutritional punch, being
low in sodium and calories. A good source of fibre, they are also an ideal food as they have a low
glycaemic index. Studies also show that frozen blueberries have their powerful antioxidants more
available to the human body. This makes it easier for you to enjoy the blue powerhouses year-round.
Versatile enough to work into breakfast, lunch, dinner, or simply a healthy snack, the bitesize fruits
are low in sodium and have virtually no fat. It’s no wonder that this little dynamo is the favourite berry
for most!
Retna Malar, representative of US Highbush Blueberry Council in Malaysia, said that the U.S. Highbush
Blueberries have a remarkable legacy dating back to more than 100 years ago. “The U.S. is one of the
largest producers for blueberries worldwide due to our perfect climate and soil for this berry, and we
are very proud to be able to share these delicious and nutritious berries with the rest of the world.
We hope to continue encouraging people to lead a more fulfilling and healthier life with our precious
Providing key minerals and vitamins with just 80 calories per serving, these blueberries are not only
healthy but completely versatile too, making them the top choice for everyday meals. The fiber from
blueberries helps keep cholesterol in check. In contrast, manganese helps promote bone
development, making it a healthy and nutritious option for all ages.
While ingesting blueberries has many benefits, you can also incorporate them into your beauty
routine. Chock full of antioxidants, such as Omega 3 fatty acids and natural antioxidants that assist in
healing the skin, the fruit is a popular ingredient in moisturizers and serums.

“With its bountiful benefits, blueberries are one of those small but immensely powerful must-haves.
This super fruit is suitable for all, from toddlers right up to the elderly. They are just truly remarkable,”
added Retna.

To find out more, please visit the U.S. Highbush Blueberry Council website and also social media pages, Facebook: U.S. Highbush
Blueberries Malaysia or Instagram: [@]